There are few projects in advertising with which you can really identify. Not only because it lets us do what we like but also because there are projects with which we identify and bring us a malicious smile.

This time El Hombre del Paraguas called us to help them with a mission for his client Sony, that would require of the best professionals. Like the very own Elliot Anderson we created a tool capable of change all the information we receive from the media, modify it and show it back to the world… everything to promote the sale on Blu-Ray and Dvd of the second season of Mr Robot.

We develop code that could modify any web page and edit its contents. We could then take a screenshot and send it to our friends so they could see our reality… or better, our “post-truth”.

ClientSony Pictures Home EntertainmentAgencyEl Hombre del ParaguasLinktenemoselpoder.com